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There are no translations available. Promising strategies are based on continuous, profound and always up-to-date market research as well as a truthful analysis of competitiveness with definite remarks on the need for optimisation. This is exactly what the Sparkassen Tourism Barometer, which was developed by dwif in 1998, achieves.
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There are no translations available. Cost and efficiency control has become more essential than ever before! Many businesses in the leisure and tourism industry are aware of their internal weaknesses, however, they cannot localise them because of the insufficient use of planning and control instruments. The consequences are: the strengths and weaknesses are not recognised in good time and the businesses react late or not at all to the existing developments. |