The main aim is a permanent, up-to-date, problem-oriented and regionalised observation of tourism development in the form of a monitoring system. In addition, the Sparkassen Tourism Barometer is to be systematically further developed to an instrument of forward planning in the coming years. 

In general, the Sparkassen Tourism Barometer provides exclusive key data, independent analyses and clear recommendations: 

• Annual business cycle analyses of the volume and quality of the tourism offer and the demand in the states and destinations
• Reports on the economic situation of the hotel and restaurant industry
• Data on the economic importance of tourism
• It is the only market research instrument which provides information on the market success of tourism and leisure facilities (meteorological stations)
• Analyses of promising market segments with their risks and growth potentials
• Practical assistance and recommendations for action for strengthening the competitiveness of tourism service providers

Further to the Sparkassen Tourism Barometer Germany, the tourism barometer is used in nine federal states in Germany, thus resulting in valuable opportunities for comparison between the destinations. 

The comprehensive results will be published in separate annual reports for Germany, Eastern Germany, Schleswig-Holstein, Lower Saxony, Rhineland-Palatinate and the Saarland. 

For the Sparkassen Tourism Barometer on the Internet, see  http://www.sparkassen-tourismusbarometer.de